Converse has unveiled its first-ever genderless clothing collection, called SHAPES.
SHAPES is a reimagination of the inclusion and unisex nature of Converse’s shoe brand. The collection is designed with body shape, not gender, in mind, created from the belief that size is a reference point, not an identity.
“When starting design from a non-traditional place, there are endless opportunities to reimagine everything from construction to sizing to materials,” Jonathan Tappan, the VP of Global Apparel at Converse, said in a press release. “SHAPES is the perfect example of how to meet the consumer in their element. By bringing functionality, inclusivity, and comfort to everyday clothes, we believe we can really change the game.”
The simple sportswear collection features five core pieces—the Bubble Crew, Box Tee, Short Sleeve Tee, Triangle Front Chino, and Triangle PO Hoodie–each offered in only four sizes. Each piece is made from 50 percent recycled cotton and 50 percent virgin cotton, and the pieces range from $25 to $75.
SHAPES is the first of three collections Converse plans to debut this year: the brand will also launch Utility Fleece and Court Ready, collections geared towards the skate and basketball communities, respectively.