Home & Real Estate: Picture perfect

According to Hedrick, a staged home will sell up to 50 percent faster for up to 20 percent more money—for a cost that is usually less than the first price reduction.

And in the days of online research, immediate first impressions are more valuable than ever.

It’s what Hedrick calls the story of his success: giving homes the “wow” factor, luring buyers with beautiful potential in otherwise  empty homes.

“I take space and make someone immediately see themselves there,” he says. “A home. Not a place to live, but a home.”

But why wait to stage a home for sale when you could live in splendor now?

“You can live beautifully and effortlessly because everything is in its place and functions as intended,” Hedrick says. “Elements should be scaled to fit the space, not overfill it.

“Rampant consumerism has ruined many a great space. We have so much now that we have no where to put it,” he adds. “It has created an epidemic of clutter that is sweeping the nation. Less is more when it comes to home decor.”

We asked Hedrick to walk us through some examples of his work, dropping tips for anyone looking to spruce up their home space.