As Minnesota for Marriage protested outside of the General Mills headquarters in Minneapolis last week, a young gay activist and a few of his friends decided to counter the not-so-positive message with their own take on the “glitter bomb.”
The protest was organized after General Mills brand Oreo was featured in a rainbow-themed Pride advertisement. The ad, originally posted to the social networking site Facebook, created an instant firestorm among anti-gay groups and prompted a call for protest.
“We’ve heard from hundreds of people who are extremely disappointed with General Mills’ opposition to the marriage amendment,” said Minnesota for Marriage Deputy Campaign Manager Andy Parrish when the group announced a planned protest of the company's headquarters.