The National Organization for Marriage announced today the creation of a new campaign targeted at the King & Spalding law firm over their decision to abandon representation for the U.S. House of Representatives in the ongoing legal battles surrounding the Defense of Marriage Act.
NOM has put together the “We're There Until You Need Us” campaign where supporters are invited to sign a petition telling the law firm the decision to back out of representation is a mistake.
Not that I'm an expert on branding campaigns, but the name of NOM's latest anti-gay effort doesn't make a lot of sense. Who is there until you need them, NOM? King & Spalding?